Viewers watching various Fox networks over the past week have been visited by some strange and chilling advertising just in time for Halloween. For this, they can thank Fox and Mars candy brands, which teamed up to get up-and-coming horror directors to make disturbing short films—which have been running in their entirety during commercial breaks.

Four “Bite Size Horror” films (they are all two minutes long) have rolled out so far. Snickers presents “Live Bait,” written and directed by Andrew Laurich, a tale of a fisherman on whom the tables are suddenly turned.

Read the entire Adweek article here.

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